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15 July 2010 ~ Comments Off

Measure the IMPACT of your Advertising Dollar with CPM.

Measure the IMPACT of your Advertising Dollar with CPM.

     The health of your business depends on how well you understand the ratios and metrics that guide it – revenues, expenses, profits just to name a few.   Several of the biggest questions about advertising is what kind of exposure will you get from your advertising dollar and how can you measure the dollars that… Read More

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08 July 2010 ~ Comments Off

Ready to SUPERSIZE your business?

Ready to SUPERSIZE your business?

There’s a reason outdoor advertising is the world’s oldest medium—it works! When you purchase a TV commercial, radio spot, or ad placement in a magazine or newspaper, you have no way of knowing how many of your target consumers will actually see you’re ad. There are countless variables involved—they have to be watching or listening… Read More

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05 January 2010 ~ Comments Off

Co-Op Your Billboard Advertising

Co-Op Your Billboard Advertising

As a new business on the block, we have to say that our billboard has brought many customers to our store and more pleased to say that for the money spent, we got more return from our billboard than many other forms of advertising, including our tv commercial.                                                                                                                                 When we made the decision to advertise on… Read More

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