20 May 2011 ~ Comments Off

COMSTOR: Code for Smart Billboards

COMSTOR: Code for Smart Billboards

There are a lot of cool aspects to my job. For starters, our team gets to be really creative in dreaming up new billboard campaigns. If you like the stuff that makes it to the signs, you should see what’s left on the cutting room floor. My travels take me to interesting locations throughout the… Read More

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13 January 2011 ~ Comments Off

“Can YOU Crack The Code?” – New Marketing Strategies by COMSTOR Outdoor

“Can YOU Crack The Code?” – New Marketing Strategies by COMSTOR Outdoor

QR codes (or quick response codes) are a new and fascinating way to promote your brand and business, giving you the ability to measure response rates and calculate your return on investment.  They have been integrated into both traditional and interactive marketing campaigns and are great to use on business cards, flyers, newspaper ads, in-store displays,… Read More

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